7 Blogging Best Practices to Keep in Mind for More Clicks, More Readers, and More Engagement With Your Posts.
Blogging Best Practices
If you want to get more clicks, more readers, and more engagement with your blog posts, there are some blogging best practices you should follow. First, though, it’s important to know that these aren’t set in stone – there are no rules that apply to everyone and every situation. However, I have learned over the years that following these steps has helped me grow my own blog’s traffic substantially. You can also learn from my mistakes and make use of what I wish I had known when I started out! It’s a win-win! Let’s dig in!
Pick A Niche
The first step in building an audience is picking a niche that you can write about. You don’t have to be all things to all people—chances are, if you try, you’ll just end up with a lot of nothing.
Use Keywords In Your Titles
Google’s algorithm is based on user search behavior. When a reader comes across a post title that contains keywords relevant to their query, they’re more likely to click through than if they read a title without these keywords.
Use Keywords In Your URLs
When you’re choosing a URL name for each of your posts, make sure you are also including keywords into these addresses. In doing so, you can help search engines better understand what each post is about as well as help potential readers identify which content they want to click on first when visiting your website.
Write Posts That Are Easy To Read
Keep headlines as clear and concise as possible—too many keywords will make them confusing (and unreadable). Readability is essential—you want readers to spend time on your content, so start by making it easy on them! If a reader has to work hard just to get through a post’s headline and intro sentence(s), there’s a good chance they won’t proceed any further.
Share Content That Is Relevant To Your Audience
Readers are drawn to content that is relevant, useful, and actionable—i.e., something they can learn from or apply immediately in their day-to-day lives. If you’re sharing interesting information about topics that interest your audience (and you’re not just creating filler), there’s a much greater chance of winning over those all-important click-throughs from social media shares.
Promote Blog Posts On Social Media
The secret sauce of every good content strategy is promotion: making sure that all of your hard work gets seen by as many people as possible.
Make Every Post Count
It’s easy to create a post because you have a great idea or something interesting happened that you want to talk about. The easiest way to fail is by publishing without thought or without purpose each time you hit publish on a new post. To make every single post count, ask yourself: Who will find value in reading my post? What do I hope they get out of it? Are there any particular keywords or search terms they might be searching for?