Pro Tips : Site Speed Optimization Checklist
Every business has a website to make sure that it does not fall behind the competition. It allows a company to reach a larger audience by allowing people to learn about its products or services from the comfort of their own homes. They can go to a website to learn more about a business without having to go to a store or call. However, it is a two-edged sword in that, while it improves accessibility to your company, it also makes your site the determinant of what they perceive of your work.
Contacting a person allows you to influence their opinion through dialogue and work, but a website is simpler. It severely limits your options for pleasing your customers. You should be more careful about what you display and the features of your website that can influence your customers' opinions. Looks and functionality are the two primary areas where you should focus your efforts for improved consumer response. When it comes to satisfaction, however, functionality always wins out over appearance.
Your website's speed and smoothness will help you attract clients who are pleased with your work. People can get to the item they're looking for in a cluster of products faster because response times and generated results are faster. It means fewer annoyances and frustrations from long page scrolls and wait times. In addition, sales must be made as soon as possible. However, without adequate knowledge of the subject, achieving this feat can be difficult.
Because of its extensive web design resources and options, WordPress is the platform of choice for the majority of businesses. It's simple to learn and use, and it gives you a lot of freedom at work. However, the more pressing question now is how to instantly speed up a WordPress site. If you can dissect the problem, the answer isn't all that difficult. Here are a few Pro Tips to help you understand the concept of website speed optimization. Even if you don't get the best results possible, you should notice a significant improvement in your page's response time.
1. Change Your Host
The host you are using is the most significant impediment to your website's speed. The most common and cheapest option is shared web hosting, but it is also the worst option for speed optimization.
Instead, opt for virtual private or dedicated server hosting to avoid being influenced by the requests of other host clients. A virtual private server (VPS) provides you with your own disk space, RAM, and processing power that can withstand a surge in traffic.
Another great option for hosting is cloud solutions. It is gaining popularity as a result of its promising outcomes and exceptional efficiency.
2. Selecting the Appropriate Theme
As part of a package, a website theme may include unrelated and unnecessary webpages in your layout. You can try to remove most of the data, but a demo theme will still be inefficient. Select a single layout theme for your website so that each time a user visits it, multiple page requests are directed to your server. This should reduce user requests while improving your page's overall response time.
3. Image Size Optimization
Aside from the running processes on the backend, the information on the page is also liable for slowing the load time. Using large image file sizes for aesthetics and looks may make you feel good, but your website begs to differ. These specific aspects of the page take a long time to load and degrade the overall response time. Make sure to check and scale them for faster performance.
4. Lessen Your Reliance on Plugins
To add specific features to your website, you will need plugins. They improve the appearance of your website and can help it stand out. However, more plugins necessitate more resources. Furthermore, after a while, most plugins become obsolete, and newer updates are introduced. Adding them in this manner without managing them slows down your website and raises security concerns. As a result, you should always keep an eye on the number of plugins you're using and delete any old ones before installing new ones.
5. Reduce the size of your JavaScript and CSS files.
When a visitor chooses to access an item and you use multiple JavaScript and CSS files, your website receives a greater number of HTTP requests. The browser treats this cluster as a separate entity, causing the website's performance to suffer. This has an impact on your website's overall performance. Avoid it by grouping all of these files together and reducing the number of HTTP requests using online tools.
6. Caching of Webpages
Website caching refers to the process of presenting the most recently updated version of your website to every user until the next update. Cached webpages can function normally without requiring new database queries. It eliminates the need to start from scratch every time. This can significantly reduce the time it takes to respond to massive user traffic. This option is typically available for shared server hosts, but it is also available for virtual private servers (VPS).
7. Stay away from web fonts.
Users are increasingly using flashy web fonts. Regrettably, they send external requests to foreign sources to complete the request. This slows down your website's overall response time. Aside from not using it at all, there are a few ways to avoid it. You can use modern formats for the latest browsers, limit the number of styles, or use character sets appropriate for that page. This should help to minimize and overcome this effect, as well as optimize the page's speed.
Summary of Website Speed
These suggestions help to summarize a checklist of some useful professional tips for optimizing the speed of your website. Make sure to revise your page's design and ensure that it follows all of these guidelines. If you notice a section where you can make changes to improve performance, do so before it becomes too complicated. To ensure a greater number of satisfied customers, always prioritize functionality and speed.